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SMU Programs Ready for New Challenges in ACC
by Rhiannon Potkey, 2 July 2024
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Southern Methodist University officially joined the Atlantic Coast Conference (ACC) on Monday, ending an 11-year run in the American Athletic Conference (AAC).
The Dallas-based university is one of three new additions to the ACC, along with former Pac-12 rivals Stanford and California.
As part of the deal to join the ACC, SMU won’t receive any media rights revenue distributions for nine years. SMU received $9 million annually from the American Athletic Conference in 2022-23.
But SMU donors are trying to help fill the void. The SMU athletic department announced last week it had reached a new fundraising record of $159 million during the fiscal year 2023-24.
SMU men’s head coach Grant Chen and women’s head coach Jeff Nevolo discussed what the move means for their programs and how it impacts recruiting.
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